Usually an Ideal Client is YOU..

before the MAGIC happened.

You know the MAGIC aka your life’s work or your message or what you want to put out into the world.

Got it?  Great.

Just one problem.

How DO you put that great work out there?

Heck knows the world NEEDS it…

..so here are some tips to pay your A game forward.

Ask yourself.  In your niche what is your Ideal Client’s biggest pain?

Cannot afford health care for their ageing parents?

Why do they want what you are offering outside of this.

You know where you want your work to go.

Everywhere.  It’s just not getting there.

You just have to get it into those lunch boxes so people take it away.

You see it yourself.

If you want to be great on impact these tips can help.

Basically boosting your brand can do the heavy lifting for spreading your mission.

Why?

Brands become something more than what they are.  They are more than the sum of their parts.

It is something more than the business itself and can help a product grow

Brand is a language and helps you put the impact you want to do in the world and play bigger

But don’t forget to look back at the reasons you went into your business in the first place

Do you have the freedom you wanted ?

Maybe making your brand stronger can expand your business into where your meets will get met

How will you know when you have created your brand?

When you see something bigger than what you first created and see the impact it is leaving.

It’s exciting to look at the people your work is transforming

Use the process of branding to get that momentum building

In order to make your brand powerful be clear on your ideal client so you know who you are talking to in your marketing.